A campaign designed to refresh the cocktail experience.

For Le Coq Cocktails, we created a vibrant visual identity for their summer campaign, highlighting the playful character of the brand’s ready-to-drink cocktails. With bold contrasts, geometric setups, and the pool’s sparkling blue as a backdrop, the imagery emphasized freshness, fun, and accessibility.

Our focus was to elevate the everyday cocktail moment into a lifestyle statement — bright, modern, and full of energy. Each product was styled to stand out individually, yet remain part of a cohesive visual story that speaks directly to a young, dynamic audience.